OSM A GRAND OPENING CONCERT
THE OSM kicks off its 2015-2016 season with a powerful opening concert
Client : OSM
Brand : Opening concert
Featuring a doomed love affair between Pelléas and Mélisande, the campaign is inviting music aficionados to appreciate Debussy’s opera. The challenge lied in stirring up the concert’s passion and emotion without resorting to a sonic ambiance. The power of the music is underscored by an explosion of ink, colours and shapes.
The campaign aimed at Montrealers includes print ads, posters and digital animation in metro stations.